You’re reading an excerpt of Land Your Dream Design Job, a book by Dan Shilov. Filled with hard-won, personal insights, it is a comprehensive guide to landing a product design role in a startup, agency, or tech company, and covers the entire design interview process from beginning to end, for experienced and aspriring designers. Purchase the book to support the author and the ad-free Holloway reading experience. You get instant digital access, commentary and future updates, and a high-quality PDF download.
When you’re heads down, operating on your presentation, it’s hard to step back and do a practice run. I get it. But I do hope that this will encourage you to think hard about how you frame your message, not just what you choose to present. Ultimately, a combination of strong content and engaging presentation will lead to a memorable experience in the eyes of your audience that will separate you from other designers.
important If you give speeches regularly (and most folks don’t) then you can get away with less practice. But if you don’t and are feeling rusty, a general rule of thumb is to spend about ten times as much time practicing a speech as giving it. Now this might seem like a lot—a one-hour presentation would equate to ten hours. But if you’re presenting your portfolio to multiple companies and you’re interviewing in several places, this number becomes much more reasonable.