Raising Venture Capital

You’re reading an excerpt of The Holloway Guide to Raising Venture Capital, a book by Andy Sparks and over 55 other contributors. A current and comprehensive resource for entrepreneurs, with technical detail, practical knowledge, real-world scenarios, and pitfalls to avoid. Purchase the book to support the author and the ad-free Holloway reading experience. You get instant digital access, over 770 links and references, commentary and future updates, and a high-quality PDF download.

This sentiment has been repeated by Mark Suster, Kleiner Perkins partner Eric Feng, and others, and there’s a reason for its ubiquity. Every minute a founder spends meeting with an investor, whether on Sand Hill Road, in Cincinnati, or in SoHo, is a minute they aren’t meeting with customers and building their team and product. The best entrepreneurs are always raising money, not because their calendars are packed with investor meetings but because they focus their time on building their business, setting themselves up for fundraising success. Nothing gets an investor excited like revenue, customers, and a big market with room to grow into.

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